Legal
Affiliate disclosure
Some of the links on ToolGenX, and every card marked “Sponsored”, are affiliate links. If you click one and buy something, I may earn a commission. You pay the same price either way. This page spells out the details so there are no surprises.
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The short version
ToolGenX runs sponsored display ads from third-party brands through the Impact affiliate network. When a brand pays a commission on a sale, I get a cut if the buyer reached them through one of my links. This is standard affiliate marketing, the same model most independent sites use to stay free to read.
How you can tell what is sponsored
- Every paid placement sits inside a card with a pink “Sponsored” badge and a link back to this page.
- Every affiliate link carries
rel="sponsored nofollow", the markup search engines use to identify paid links. - The brand strip on the homepage is labelled as partners, not editorial picks.
What it costs you: nothing extra
Affiliate commissions are paid by the brand out of their own margin. The price you pay is the same whether you use my link or go to the brand directly. I never mark anything up.
Sponsored ads are not endorsements
The display ads rotate automatically across many brands and are not hand-picked reviews. A brand appearing in a sponsored slot does not mean I have tested it or that I recommend it. When I genuinely recommend a tool, say in a blog post or a comparison, I say so in my own words and tell you whether the link is an affiliate link. My product reviews and comparisons stay editorially independent of who pays a commission.
Tracking and cookies
To attribute a sale to the right referrer, the Impact network and the advertising brands may set their own cookies and fire an invisible tracking pixel when a sponsored ad loads. These are third-party affiliate-attribution technologies, separate from the cookie-free Plausible analytics I use for my own traffic stats. If you block third-party cookies, the ads still display; the brand simply may not credit me for a resulting sale.
FTC and EU compliance
This disclosure follows the U.S. FTC endorsement guidelines (clear, conspicuous, and next to the link) and the EU rules on identifying commercial communications. Sponsored content is labelled at the point of the link, not just here.
Questions
Email support@toolgenx.com and I will answer.