
Structured Data Pro PackJSON-LD Schema for Rich Results & AI Citations
What's Included
- 6 JSON-LD schema templates (copy, customize, deploy)
- article-author.json — E-E-A-T author entity
- local-business.json — Google Maps + local citations
- organization.json — brand entity markup
- product-ecommerce.json — price, reviews, availability
- software-saas.json — SaaS / app rich results
- website-searchaction.json — sitewide search box
- 2 Claude Code skills (schema-markup + geo-schema)
- Schema Types Guide + Implementation Patterns guide
- Free lifetime updates
Requirements
- Templates work without any software
- Claude Code for automated skill workflows (optional)
- Works on Windows, macOS, Linux
- Any CMS or static site
People also ask — SEO, GEO, and answer engines
Questions this product page answers (for Google and AI search)
- Copy-paste JSON-LD templates for Google rich results
- Schema.org FAQPage and Product markup examples
- How to fix structured data errors in Search Console
- Best JSON-LD templates for AI Overviews and snippets
Short answer (AEO snippet)
Six production JSON-LD patterns plus skills to generate and validate structured data so Google and answer engines can trust your entities. Details: Structured Data Pro Pack — buy once on Gumroad from that page ($19).
Google Doesn't Understand Your Content. Neither Does ChatGPT. That's a Schema Problem.
You published a great article. You optimized for keywords. You built backlinks. But Google shows your competitors with star ratings, FAQ dropdowns, pricing, and author photos in search results. You get a plain blue link.
And when someone asks ChatGPT a question you've already answered on your site? It cites someone else. The difference isn't content quality. It's structured data.
Your competitors have JSON-LD schema markup telling Google and AI systems exactly what their content is — the author, the product, the price, the FAQ, the business location. Without schema, Google and AI systems have to guess what your page is about. They guess wrong. With schema, they know — and they display rich results and cite you with confidence.
Pages with proper schema are 2.7× more likely to appear in Google's rich results. FAQPage schema creates direct citation targets for ChatGPT and Perplexity. The SpeakableSpecification property marks content as the preferred snippet for AI extraction — and most of your competitors have never heard of it.
Without Schema
- ✕Plain blue link — no rich results
- ✕Google guesses what your page is about
- ✕ChatGPT cites your competitors
- ✕No author entity — weak E-E-A-T signals
- ✕Products show no price or reviews
With Schema
- Star ratings, FAQ dropdowns, author photos
- Google and AI know exactly what you are
- SpeakableSpecification controls what AI quotes
- Author entity builds E-E-A-T authority
- Price, availability, reviews in search results
Copy · Customize · Deploy
6 JSON-LD Templates
Production-ready. Replace placeholders, paste into your page head, done in 5 minutes.
article-author.jsonArticle + Author
Use when: Blog posts, guides, news articles
Rich result: Author photo, publish date, article type in search
AI citation: Person entity for E-E-A-T + SpeakableSpecification
local-business.jsonLocal Business
Use when: Physical businesses, restaurants, services
Rich result: Google Maps integration, hours, phone, ratings
AI citation: Location entity for local AI search citations
organization.jsonOrganization
Use when: Company About page, homepage brand markup
Rich result: Knowledge panel, sitelinks, brand entity
AI citation: Brand entity recognition + sameAs links
product-ecommerce.jsonProduct (E-commerce)
Use when: Product pages with pricing and reviews
Rich result: Price, availability, star ratings in search results
AI citation: Product entity + Offer + AggregateRating
software-saas.jsonSaaS / Software
Use when: Software products, apps, SaaS tools
Rich result: Software-specific rich results, pricing, features
AI citation: SoftwareApplication entity with requirements
website-searchaction.jsonWebSite + SearchAction
Use when: Any site — sitewide search box
Rich result: Search box in Google SERP results
AI citation: Site entity + potentialAction for AI navigation
What Your Competitors Don't Know
The AI Citation Schema Properties
Standard schema gets you rich results. These three properties get you quoted by ChatGPT, Perplexity, and Google AI Overviews.
SpeakableSpecificationMarks specific sections as preferred AI quote targets. When ChatGPT needs a concise answer from your page, this is where it looks first.
"speakable": { "@type": "SpeakableSpecification", "cssSelector": ".quick-answer" }citationAdds provenance signals. Tells AI systems your content references credible sources — increasing trustworthiness and citation probability.
"citation": [{ "@type": "CreativeWork", "name": "Source Title", "url": "..." }]mentionsBuilds entity associations. Connects your content to the broader knowledge graph so AI systems understand your topical authority.
"mentions": [{ "@type": "Thing", "name": "Topic Name" }]Claude Code Skills
2 Skills That Automate Everything
Use the templates manually in 5 minutes — or use the skills for 2-minute automated generation.
/schema-markup"I don't know what schema my site needs"
- Fetches and analyzes your live page
- Detects existing schema and finds errors
- Identifies all missing recommended types
- Generates ready-to-use JSON-LD blocks
- Includes AI citation properties
/geo-schema"I want AI systems to actively cite me"
- GEO-optimized schema for AI citation
- Adds SpeakableSpecification markup
- Implements citation + mentions properties
- Entity relationship optimization
- Knowledge graph connection signals
Full Coverage
Schema Types Covered
The skills and reference guide cover every major schema type used in modern SEO.
Content
Business
Products
Software
People
Who This Pack Is For
Site Owners
Competitors show stars and FAQ dropdowns in Google. You get a plain link. Schema fixes this.
SEO Professionals
Stop writing JSON-LD from scratch for every client. Reusable templates, 5-minute deployments.
Content Creators
Turn your FAQ sections into direct AI citation targets with FAQPage + SpeakableSpecification.
E-commerce Owners
Get product price, availability, and star ratings displayed in search results.
Local Businesses
Full Google Maps integration with hours, phone, category, and review stars.
Agencies
Reusable template system. Deploy correct schema across every client in minutes.
Frequently Asked Questions
Što je Structured Data Pro Pack?
Structured Data Pro Pack uključuje 6 predložaka JSON-LD schema spremnih za produkciju (Article+Author, LocalBusiness, Organization, Product+Ecommerce, SaaS/Software, WebSite+SearchAction), 2 Claude Code vještine (schema-markup za automatizirano generiranje schema i geo-schema za optimizaciju AI navoda) i 2 referentna vodiča. Svi predlošci uključuju svojstva AI navođenja — SpeakableSpecification, citation i mentions — koja većina implementacija schema ne sadrži.
Što je SpeakableSpecification i zašto je važan za AI navode?
SpeakableSpecification je svojstvo schema.org koje označava određene odjeljke vaše stranice kao preferirani sadržaj za navođenje od strane AI sustava. Kada ChatGPT ili Perplexity trebaju sažet odgovor s vaše stranice, prvo traže oznaku SpeakableSpecification. Bez nje AI sustavi pogađaju koji dio vašeg sadržaja navesti. S njom točno kontrolirate što se navodi.
Što radi vještina schema-markup Claude Code?
Pokrenete /schema-markup praćeno URL-om vaše stranice. Vještina dohvaća i analizira vašu stranicu, otkriva postojeće oznake schema i identificira pogreške, određuje nedostajuće ili preporučene vrste schema te generira gotove blokove koda JSON-LD sa svim potrebnim i preporučenim svojstvima — uključujući svojstva AI navođenja.
Kako se ovo razlikuje od besplatnih alata za generiranje schema?
Besplatni generatori schema proizvode osnovni izlaz s podacima rezerviranog mjesta. Ne uključuju svojstva SpeakableSpecification, citation ili mentions za AI navode. Ne revidiraju što već imate, ne pronalaze pogreške u postojećim oznakama i ne govore vam koje vrste schema nedostaju. Structured Data Pro Pack pruža vam predloške spremne za produkciju izgrađene za eru AI pretraživanja plus Claude Code vještine koje automatiziraju cijeli proces za 2 minute.
Koliko brzo se pojavljuju rich results nakon dodavanja scheme?
Google obično obrađuje novu oznaku schema u roku od nekoliko dana do nekoliko tjedana. Brzina ovisi o tome koliko često Google pretražuje vašu web stranicu. Svoju implementaciju možete odmah provjeriti na schema.org/validator i u Googleovom Rich Results Test alatu.
Trebam li Claude Code za korištenje predložaka?
Ne. 6 predložaka JSON-LD funkcionira potpuno bez Claude Code. Otvorite datoteku predloška, zamijenite vrijednosti rezerviranog mjesta svojim podacima, zalijepite dovršeni JSON u oznaku script u sekciji head vaše stranice i validirajte na schema.org/validator.
Koju vrstu schema treba koristiti za moju web stranicu?
Koristite article-author.json za objave na blogu, vodiče i vijesti. Koristite local-business.json za fizičke poslovne subjekte koji žele integraciju Google Maps. Koristite organization.json za oznaku entiteta marke na stranicama O nama i početnoj stranici. Koristite product-ecommerce.json za e-commerce stranice proizvoda s cijenom i recenzijama. Koristite software-saas.json za SaaS proizvode i aplikacije. Koristite website-searchaction.json za bilo koju web stranicu koja želi polje za pretraživanje u Google rezultatima.
Što su schema svojstva 'citation' i 'mentions'?
Svojstvo 'citation' dodaje signale porijekla — kada vaš sadržaj upućuje na izvore, ovo svojstvo govori AI sustavima da je vaš sadržaj dobro dokumentiran i pouzdan. Svojstvo 'mentions' gradi asocijacije entiteta — povezuje vaš sadržaj s određenim temama, osobama i organizacijama u grafu znanja. Zajedno s SpeakableSpecification, ova tri svojstva mijenjaju ponašanje AI s 'može čitati vašu stranicu' na 'aktivno navodi vašu stranicu'.
Mogu li koristiti ove predloške za rad s klijentima?
Da, jedna kupnja pokriva neograničenu upotrebu na svim klijentskim web stranicama. Predlošci su dizajnirani za višekratnu upotrebu — prilagodite vrijednosti rezerviranog mjesta po klijentu i implementirajte. Vještina schema-markup može se pokrenuti na bilo kojoj klijentskoj URL adresi, koliko god puta je potrebno.
One-Time Purchase
Rich Results & AI Citations for $19
6 JSON-LD templates + 2 Claude Code skills. Deploy in 5 minutes without Claude Code, or 2 minutes with it. One purchase, unlimited sites, forever.
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